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Boston Consulting Group (BCG) Growth Share Matrix Software; star, dog, problem child, cash cow; Companies that are large enough to be organized into strategic business units face the challenge of allocating resources among those units. In the early 1970's the Boston Consulting Group developed a model for managing a portfolio of different business units (or major product lines). The BCG growth-share matrix displays the various business units on a graph of the market growth rate vs. market share relative to competitors.
BCG Growth Share Matrix Software: http://www.clickok.co.uk/BCG/BCG.zip
Measuring Competitive Strength Software: http://www.sqaji.com/CompetitiveStrength/CS.zip
Measuring Competitive Strength Software (Strategic Analysis, Management), Business Assessment Array, McKinsey matrix / GE matrix, portfolio analysis model, Portfolio analysis, Strategic Business Units, Business Assessment Array |